DAN LOVALLO’S

SPORTS MEDIA BEAT

CBS and Tony Romo agree to huge contract

CBS and football commentator Tony Romo have agreed to a massive new contract that could set a record and make Romo the highest paid sportscaster. About to become a free agent, with his contract expiring over the weekend, Romo – the former Dallas Cowboys quarterback – and the network have reportedly agreed to a new multi-year deal worth $17M a year. Also, You Tube TV has agreed to extend its carrying of Sinclair’s regional sports networks, including YES, while negotiations on a new deal continue. I have that and more in a special edition of the Sports Media Beat.  Links to stories discussed in this podcast:

Athletics ditch flagship; Daytona down

Like a home run, the Oakland Athletics are saying bye-bye to their flagship radio station opting to present their audio play-by-play on the app TuneIn.  And as it turns out, the ratings for the Daytona 500 were down because of Sunday’s postponement.  I talk about this and link to other stories discussed in the podcast:

XFL a hit and YES Network calculates

In its debut weekend, the XFL was a hit on television, especially with the younger demos.  As it turns out, more people watched the Super Bowl than first reported.  And how the Yankees calculate their ratings on the YES Network could mean more ad revenue and be a trend setter.  I run it all down with links below on my latest Sports Media Beat.

Here are the links to the stories:

XFL debuts, Super Bowl ratings mixed

The XFL debuts this weekend and sportscaster Dan Lovallo talks about the games on the schedule in addition to some other interesting facets about the new league.  Super Bowl ratings were mixed, although slightly up on television overall.  Dan has the numbers.  Baseball commissioner Rob Manfred is not happy with national broadcasters who also work for other clubs in the administrative end.  Lovallo will explain.  Plus much, much more on the Sports Media Beat.

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