Pac-12 Secures Record-Breaking $6.8B Media Rights Deal with Amazon Prime Video
The Pac-12 Conference has signed a record-breaking $6.8B deal with Amazon Prime Video, setting new benchmarks for college sports media rights and digital innovation.
The Deal Unveiled
Rights & Deals Correspondent · Sports Media Intel
Covering the business of rights & deals for Sports Media Intel — the intelligence layer for sports media industry professionals tracking rights deals, streaming strategy, and broadcast technology.
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