Rights & Deals

NFL Secures Record-Breaking $9.7B Deal with Amazon, Revamping Digital Rights Strategy

The NFL announces a nine-year, $9.7 billion agreement with Amazon for exclusive streaming rights, transforming how fans engage with football.

··2 min read
NFL Secures Record-Breaking $9.7B Deal with Amazon, Revamping Digital Rights Strategy

The Deal: A Closer Look

Brendan Okwu
Brendan Okwu

Rights & Deals Correspondent · Sports Media Intel

Covering the business of rights & deals for Sports Media Intel — the intelligence layer for sports media industry professionals tracking rights deals, streaming strategy, and broadcast technology.

All articles by Brendan Okwu

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