Disney+ Acquires Exclusive NFL Sunday Night Games Rights, Restructuring Deal to Boost Streaming Metrics
Disney+ acquires exclusive rights to stream NFL Sunday Night Football, altering its deal structure to boost streaming metrics and user engagement significantly.
The New Deal Structure
Sports Streaming Correspondent · Sports Media Intel
Covering the business of sports streaming for Sports Media Intel — the intelligence layer for sports media industry professionals tracking rights deals, streaming strategy, and broadcast technology.
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